One of the top concerns Americans have about their looks is unwanted wrinkles, and they spend billions every year to minimize or make them go away. There is one treatment that stands above all the rest — Botox!
Botox has been on the market for 12 years — how safe and effective is it? — how have Americans embraced it?
Q: Why is Botox better than all other wrinkle treatments?
A: The gold standard for eliminating or minimizing dynamic fine lines and wrinkles is the neuromodulator treatment better known as “Botox;” and it is now part of the average American’s beauty regime because consumers have learned nothing else works as fast or as well.
In 2013 Americans had over 4 million “Botox” procedures, with double digit growth occurring every year. The “Botox” category contains the brands Botox, Dysport and Xeomin.
Q: What is a dynamic wrinkle?
A: Dynamic wrinkles are caused by contraction of facial muscles and the most common locations are frown lines between the eyebrows, horizontal lines across the forehead, and the “crow’s feet”. By modulating the strength of the muscle contraction, the severity of the facial wrinkles can be lessened or prevented with a simple 15-minute procedure that provides 3-4 months of results. No wrinkle cream at any price can deliver the same results.
Q: What exactly is Botox?
A: Botox is a neuromodulator used to correct deep facial expression lines. By temporarily blocking nerve impulses to facial muscles that cause dynamic wrinkles, the muscles are weakened; and without their continued movement, the overlying skin is allowed to flatten and smooth. There is nothing else that can eliminate dynamic facial lines as well as Botox. It has truly revolutionized the way we treat dynamic wrinkles and continues to be the most requested cosmetic treatment in the world.
Q: Who can deliver a Botox treatment?
A: Physicians, nurses and dentists can administer a Botox treatment, however, there is an art to the treatment. To get the best and most natural looking result, Botox must be placed in the right muscle, in the correct place, at an ideal dose, and by an experienced practitioner. We’ve all seen the frozen Hollywood faces that were a result of over treating or bad technique in the early years when Botox first came on the market in 2002. Entrust your face to a proven practitioner like Anne Therese Aesthetic Medicine, one of the largest “Botox” providers in the nation!
Q: How much does a typical treatment cost?
A: A treatment to lift the eyebrows and smooth the crow’s feet is around $300-400. The cost to treat a man will be more than a women because more Botox will be needed to modulate the stronger facials muscles of a man.